Everything that we make at 345 has a meaning to us. A back story of some sort or special meaning. After all, this is about creating products that we use everyday!
Scent profile: Lavender, geranium, cedar, mahogany. These seem simple, but together they truly have an invigorating fragrance. This is the scent that you’ll keep coming back to. The lavender and geranium are light and subtle, and support the masculine side of the fragrance, Bel Air.
Bel Air comes from the restoration of a 1956 Bel Air that my father-in-law is doing. He has been diligently working on it for a while now. Bel Air represents the every day man; hard working, dependable, a cut above. This one’s for him!
Bel Air is a fresh, clean masculine scent. Not a cologne, but an everyday scent that when you walk in a room, people notice, but feel comfortable about it. A welcoming fragrance for the hard working class!
With the skin loving ingredients this aftershave compliments the matching soap. This aftershave not only nourishes your skin after your close shave, but that it replenishes rejuvenates, and reinvigorates your skin. The scent carries with you for a while, but won’t be over whelming. You will still enjoy the scent, without overpowering your family and friends when you walk into the room. With this large 4 ounce bottle it will last for a long time!
let’s talk about the base upgrades. Skin loving oils: I kept trying to make the shaving experience more effective and efficient. Post shave is where we needed to upgrade out aftershave. We added some Jojoba, Apricot, Almond oils and Hydrolized Silk Protein. Adding these will help the skin feel smooth, slick, and nourished. These noncomedogenic oils (oils that won’t clog pores) help support the post shave experience. Jojoba oil is known to be as close to our natural oils. That’s one reason why it’s absorbed so well into the skin.
345 Base Ingredients: Alcohol, Witch Hazel, Distilled water, Hydrovance, Rose Hydrosol, Jojoba oil, Almond oil, Apricot oil, Hydrolized Silk, Aloe Vera, Vitamin E, Fragrance.